MIRRORS (SET OF 5) – KENNETH CHEE, ANTFARM DESIGN
$20.00
There are times when it’s difficult to convey a message to someone who has just lost a loved one or to just simply say, “I’m sorry” or “I love you”. These cards recreate the sender’s intended feeling visually through design where a worded message cannot. The series of cards rely heavily on visual effect, humour and fancy design effects were carefully measured to avoid turning the card into a gimmick and bordering on insensitivity.
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“Kueh tutu” is a savoury rice flour cake steamed with either desiccated coconut, palm sugar, or peanut fillings. Traditionally eaten at breakfast, they are sold on pieces of pandan (screwpine) leaf for extra fragrance. The “kueh tutu” eraser is a creative invention that uses this local snack out of its context and yet retains its original form. The small size of the “kueh tutu” and its sharp edges offer precise erasing.
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Each card contains a hidden wish, hope, or dream that is symbolically represented by a pair of delicate wings. When a card is bought, written, and given to another, the wings take flight and “come to life” — physically transported by air or sea as well as immaterially from the page into the mind and thoughts of the receiver. Card covers in these 5 emotions: sorry, thank you, congratulations, condolences, love.
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Mooncake is a type of Chinese pastry traditionally consumed during the mid-autumn festival. They are usually filled with sweet lotus seed paste and salted egg yolk which symbolises the full moon. The Chinese characters inscribed on the mooncakes are often celebratory sayings or descriptions of the fillings they contain.
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Gong Jiao Wei
Direct translation: Talk bird language
Meaning: Talk nonsense or engage in idle banter
Admit it, every chat group has a king or queen who talks nonsense all the time.
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The primary basis for the greeting card stems from the notion of ‘making’. It is something rare at this present day due to the instant availability of many things, both physically and digitally. The proliferation of mediums like SMS has reduced the process of conveying personal messages into mere seconds of semi-automated finger actions. Thus, the designer hopes to slow things down to bring back the joy [as well as pain] of creating something by hand.
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